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Last month, I had the amazing opportunity to attend a pretty ground-breaking event organized and hosted my best blogger friend Star of 87pages: Seoul’s first-ever k-beauty event for global influencers, also known as the Seoul Blogger Brunch.

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After an uneventful KTX ride back to Seoul I hopped a cab to my final (holiday) staycation destination. The traffic was awful, as usual, but the cab driver was nice enough…until the confusion set in.

“Go to the Park Hyatt Seoul hotel, please.”

“Okay…[drives for 4-5 minutes]…the Grand Hyatt? On Nam Mountain, right?”

“[sigh]…No…the Park Hyatt Seoul in Gangnam, at Samseong station.”

“Oh…[drives for a few more minutes]…well, I don’t know where that is.”

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Reading time: 6 min